C2C Exchange Immediate Action Plan
This is a simple marketing plan that will bring you prospects
on a consistent basis. If it is followed on a daily
basis, your success will exceed any of your goals
or projections. We can predict the results if you
take our 30-day challenge, and personally experience
the power and magic of building a successful business.
This marketing plan is based upon the consultant’s
“pro-active” not “passive”
approach.
STEP 1: Pass out 3 “Underpaid &
Overtaxed” audiocassettes per day
This should always be done on a personal basis (one-to-one,
face-to-face). No one is to be prejudged. Let the
prospecting tape be the “tool” that does
the qualifying. You should pass out the three audiocassettes
to friends, strangers, neighbors, or anyone that comes
within three feet of you.
Always ask for a business card or a phone number from
the prospect when he accepts the cassette. Set a time
in 24-48 hours that you can call back after he has
heard the audiocassette’s message. This is a
“Call to Action”. If he balks say, “Perhaps
this isn’t for you” and give the cassette
to the next contact. This is your first “pro-active”
qualifying step. If you do not ask for a business
card or a phone number—you are automatically
putting yourself in a “passive” role—
waiting for a phone call…someday…from
someone.
STEP 2: Call 3 previous contacts
This should be a systematic follow-up-done one to two
days after someone has received a tape. Your purpose
in the follow-up call is to receive permission or
an invitation to present your opportunity, the key
to qualifying for the promised tax savings. An appointment
is made at this point or materials are mailed if it
is an out-of-town contact. A phone appointment should
still be scheduled after the contact receives the
information in the mail.
STEP 3: This step is known as “Dialing
for Dollars”!
This step is the most critical of anything you will ever
do. This is the “payoff” for all your
prospecting efforts. If this step is not done—all
previous steps are a waste of time and money. •Call
the prospect and ask them “what part of the
audiocassette they liked best?” Listen and agree
to what is important to them…
•After listening to reply, ask them “Is
making passive income 24 hours a day, 7 days a week
sound like something you can get excited about?”
Wait for yes response…
•Take your prospect the EXPOSE, INVOLVE and
COMMIT process.
The “3-A-Day” marketing plan is a simple
procedure that is repeated over and over on a daily
basis. What makes it so powerful? —CONSISTENCY
AND DILIGENCE!!
Out of Town Prospect Script
Hello, This is (Your Name) with (Your Business Name).
(Prospect), had inquired about making immediate income
with our company. Can I please speak to (Prospect)?
1. Are you serious about making great money in your
spare time? (Wait for “yes” answer and
then say…Great!)
2. If we can show you how to do this immediately,
how soon would you like start making money? (Wait
for “Right Now” answer and then say…Great!)
3. I have a short 25-minute audiocassette that
explains what we do and I’d like to send it
to you right away so we can find out if you qualify
for our opportunity. What address can I send this
to? (Take down their address and send it out that
same day via first class mail)
4. Set an appointment to call them back and get
their opinion on the information on the audiocassette.
After they’ve listened to the audiocassette
start Step 3 from
“C2C Exchange E-Commerce Consultant Immediate
Action Plan”.
If they ask what is it, your answer is:
“We help people keep $300 to $500 in their pocket
every month without changing anything they’re
currently doing. How many people do you know that
would benefit from having an extra $300 to $500 every
month without having to work for it? I’ve got
more calls to get to so I need to let you go but I
look forward to talking to you soon (repeat back to
them their appointment day and time).
Now go through the Immediate Action Plan.
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